Channel 4 partners Google for ‘biggest ever’ branded entertainment series
Show, which follows the lives of glamorous young British West Africans, launches tomorrow during broadcaster’s Black to Front initiative. More about, read Source
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WeTransfer taps Marina Abramovic for immersive experience inspired by her
Showcasing her own works as well as those by other artists. More about, read Source
Royal Navy tells the story of a Sikh lieutenant
The idea was shortlisted for the Channel 4 Diversity Award. More about, read Source
Volvo looks to electrify eco-credentials with Eden Project music concert
The three-year deal was brokered by AEG. More about, read Source
Social networking start-up LinkedInclusion appoints Angela Harris as CMO
She will lead communications and strategy for the LinkedIn competitor. More about, read Source
British Gas seeks to demystify sustainability with jargon-busting campaign
The campaign aims to champion the mundane changes people can make to live more sustainably. More about, read Source
Facebook creative chief Mark D’Arcy departs after a decade
D’Arcy is one in a series of recent senior departures from the social media giant. More about, read Source
Publicis Groupe wins $200 million Planet Fitness account with bespoke
Bespoke : ‘Team Lift’ will support the gym franchise with marketing strategy, data and analytics, media planning and buying, creative and brand partnerships… More about, read Source
Pick of the Week: Glenlivet scores a hit with a summery repositioning
One highly entertaining ‘Scotsman’ elevated the live experience. More about, read Source
Heineken ensures hikers stay hydrated with remote bars across the Emerald Isle
Non-alcoholic beer is promoted as appropriate for hitting the road. More about, read Source