Team Solidity Consulting

FedEx says, “We’re ready for the holidays, so you’re ready for what’s next.” More about, read Source

Agency company boosted its 2022 organic growth forecast but is preparing for a potential economic slowdown. More about, read Source

The goal of ambassador or creator programs is to develop real relationships with influencers and make them an integral part of your marketing strategy. More about, read Source

Hilton says, “When you and your team need space to work, and a place to eat, it matters where you stay.”… More about, read Source

Ad Age takes a look at the best creative campaigns in recent days… More about, read Source

Blended in-game ads deliver opportunities to tap into an expansive, growing audience, and a chance to experiment with new strategies to reach engaged gamers… More about, read Source

In 2019, the IPA declared a ‘crisis in creative effectiveness’. Little seems to have changed since. So where does the problem lie: are awards juries too focused on creative flair and not enough on work that delivers brand performance? More about, read Source

The holding company’s new Risk and Reputation unit includes Democratic and Republican communications firms SKDK and Targeted Victory. More about, read Source

Apple says, “The future of health is on your wrist.”… More about, read Source

Ad Age hosts its annual conference on streaming strategies… More about, read Source