Agency news you need to know this week
Chivas Regal selects Tombras, Horizon wins LionsGate, Stagwell launches AR platform at Twins game and more… More about, read Source
Chivas Regal selects Tombras, Horizon wins LionsGate, Stagwell launches AR platform at Twins game and more… More about, read Source
Nearly seven in 10 respondents to a survey from the World Federation of Advertisers and The Observatory International survey said they had recently made, or planned to make, changes to their agency roster… More about, read Source
The pharmacy chain is featured in a paid partnership post from The Old Gays, a group of seniors with more than 7 million followers on TikTok… More about, read Source
Streaming giant ends months-long search for ad partner to build a “better than linear TV” ad experience.. From Campaign US More about, read Source
Advertisers can use post-cookie ID from The Trade Desk to target viewers on Disney’s ad-supported videos. More about, read Source
Warby Parker explains how it reimagined optical shops—and invites you to find a nearby store at warbyparker.com/retail. More about, read Source
Ad Age is running its annual list of America’s Hottest Brands—20 brands, services and people that are having a moment. More about, read Source
Campaign from Havas Middle East filled a giant billboard with water and swimmers. More about, read Source
TikTok execs talk brand safety, shopping, the creator economy, and how they caused a feta shortage… more about, read Source
Meta says, “The metaverse may be virtual, but the impact will be real… More about, read Source